Assignment #1: Foundations of Creativity

Assignment #1: Foundations of Creativity

Assignment #1: Foundations of Creativity

Start Assignment

  • Due Saturday by 11:59pm


  • Points 20


  • Submitting a file upload


  • Available May 22 at 12am – May 29 at 11:59pm 8 days

Assignment #1: Foundations of Creativity

This week’s articles and videos all explore dimensions of creativity providing insights into its nature and communicative role within our personal and professional lives.  Read, watch carefully and take notes!!!  It may help to turn on the video’s “CC-closed captioning.”  Pull from these resources the best insights, definitions, ideas, advice, strategies, quotes, etc., about creativity from a communication perspective. As you review these, ask yourself the following:

What has held back my creativity (i.e., my inner “creative genius”)?  What have I misunderstood about creativity?  From both a personal (within) and an interpersonal (between) perspective, what communication processes restrain and which can free our creativity/creative genius/creative confidence?  How can I better develop and express/communicate my creativity?  How can I help others develop and express/communicate their creativity?    

These articles and videos suggest intrapersonal, interpersonal, and organizational dynamics that enhance and limit the expression of creativity.  Take careful notes!!!  Summarize the best insights, traits, processes, behaviors, barriers, etc. that you note about creativity and its communicative nature.  If you’re the “overachiever”, don’t try to summarize everything…that would go on, and on, and on!  On the other hand, you want to “dig” and amass the very best gems of wisdom.  You can find that balance.  Work on these throughout the week so you can view the videos more than once.

Summarize the key/best insights you gained from each resource “one at a time”.  You will find some readings and videos more practical/applicable/insightful than others for our study of creativity and communication.  Space devoted to each will not be equal.  

NOTE: Also, this is NOT a critique of these readings/videos’ flaws (don’t tell me what you disagreed with or why you think it’s flawed; focus on summarizing key insights you gained and can apply)

Remember, much of it will be summarized in paragraph form; however, as you include random definitions, thoughts, short quotes, etc., it may feel a little disjointed and choppy; that’s okay.  All of these weekly short papers will form a catalog of key ideas, insights, lessons, issues, advice, principles, guidance, strategies, etc., about the interdependent processes of creativity, communication, and organization. 

Conclusion:  This is the most important part of the paper.  The conclusion is where you translate and apply those golden insights (specific facts/ideas from the body of the paper) into communication applications–new communication strategies, meeting agendas, topics of discussion, questions to ask, trainings to provide, etc. so creativity flourishes.   Conclude by synthesizing how your understanding of creativity changed.  Explain how you will personally/professionally “apply” these key insights you highlighted in the body of the paper.  Be specific and creative!  To help you write these communication applications, reread the “digging for communication gold” document, which lists a number of questions to stimulate your thinking about the application of this knowledge.  For example…

Based on specific ideas/insights you summarized, what specific strategies will you use to enhance/stimulate your creativity?  What specific steps will you take to fully communicate/express your creativity/creative ideas at work?   How will you use specific insights to guide conversations so others become more creative and better express their creativity/creative ideas?  What myths and misperceptions about creativity should we discuss and change at work?  As a manager/leader/coworker, what will you tell/ask/encourage/teach/discuss with others to enhance creativity at work?  Etc…

Plagiarism reminder:  To avoid plagiarism, place all direct “quotes in quotations” including the page number when it is a printed document, the time when a statement is extracted from video (e.g., Seelig said at 7:35, “Creativity is…”), or for website content that lacks page numbers include the paragraph number and sentence.  For example, you’ll count from top to bottom; e.g., “A creative culture encourages employees to ask questions” (paragraph 3, sentence 2).   You will NOT need to provide the year of the publication, webpage, or video.  Also, all paraphrased content must be thoroughly paraphrased (changing a word or two in a sentence is not paraphrasing!).    


·       NO COVER page; no reference page; no introduction.  Type your name and “Assignment #1: Foundations of Creativity” at the top of the page one then begin. 

·       Use headings: use the title of each reading/video as your main headings to organize your paper (abbreviate longer titles).  Your last heading will be Conclusion.  

·       Length is 6-7 double-spaced pages.   

·       No more than 25% of your paper should be direct quotes.  The vast majority of your paper will be paraphrased content. 

·       One inch margins; tab the first line of each new paragraph.

·       Use 10-12 point Calibri or Times New Romans font.

Your paper will be evaluated on quality of expression, insights, and applications, plus grammatical/mechanical quality and conformity to the above guidelines.  

Assignment #1’s articles and videos: 

1) Read Wikipedia’s article “Creativity”.   This provides a ton of introductory insight into how various scholars, writers, cultures, and philosophers have conceptualized and researched “creativity”.  Summarize some favorite/key insights gained about creativity in less than one page.  Yes, that’s short but you’ll need the space for the other resources! (Links to an external site.)


2)  Read Valerie van Mulukom’s (January 3, 2018) article “The secret to creativity—according to science” (Links to an external site.)


3)  Read Sternberg, R. J. (2001, April).  What is the common thread of creativity? Its dialectical relation to intelligence and wisdom. American Psychologist, 56(4), 360-362.

The common thread of creativity.pdf



4)  Watch Elizabeth Gilbert’s TEDTalk “Your elusive creative genius” (20 min.) (Links to an external site.)


5)  Watch Ken Robinson’s TEDtalk: “Do schools kill creativity?” (20 min.) (Links to an external site.)

·       Based on Ken Robinson (2017). Out of our minds: The power of being creative (3rd edition). Wiley; ISBN: 978-0-857-08744-7


6)  Watch Tina Seelig’s TEDtalk: “A crash course on creativity.” (18 min.)

A crash course in creativity: Tina Seelig at TEDxStanford (Links to an external site.)

Shape, arrow

Description automatically generated

·       Based on Tina Seelig (2012) inGenius: A Crash Course on Creativity. HarperOne, ISBN-10:0062020714


7)Watch David Kelley’s TEDTalk “How to build your creative confidence.” (12 min.)   NOTE:I included this video to help you gain insight into David Kelley, the coauthor of the assigned “Creative Confidence” book.  Of course you’ll read the entire book and will have much to say when you write that assignment.  For this week, only write a brief paragraph identifying the one best idea/insight you gained from David’s talk.  Briefly explain why that idea/insight stood out and spoke to you. 

How to build your creative confidence | David Kelley (Links to an external site.)

Shape, arrow

Description automatically generated

·       Based on Tom Kelley & David Kelley (2013). Creative Confidence: Unleashing the Creative Potential Within Us All. Crown Business; ISBN-13: 978-0385349369